Idea to company
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Step 6 of 8 · Sell online

Make buying easy, and know your numbers.

Plans, a pricing page, checkout and refunds, set up so buying takes one minute.

Check where you areSee a live pricing page ↗
Sound familiar?

What founders tell us at this step.

“I don't know what to charge.”

Too low leaves money behind. Too high and nobody tries it.

“Checkout is a mess.”

Every extra step at checkout loses buyers.

“I can't see if I am making money.”

Sales, costs and refunds live in different places.

Check yourself · 1 minute

Where are you on sell online?

Five honest answers. You get a score and the first thing to fix. Nothing is sent anywhere.

  1. My prices are on the site, not behind a call
  2. Someone can buy in under a minute
  3. My refund rules are written down and easy to find
  4. I know my monthly costs to run the business
  5. I check my numbers every week
0/5

Answer the five questions to see your score.

Get the checklist
Launched and live

We did this step for our own products.

Try them. Each one is a real site with its own name.

Or we do it for you

What you get at this step.

A pricing page

Plans people understand, with clear refund rules.

Checkout that works

Tested from first click to receipt.

A money view

Sales and costs in one place, explained in plain words.

Help when you need it

An AI finance helper plus a person to ask.

Questions

What people ask at this step.

What is a fractional CFO?

A finance lead you share with other companies, part-time, for a fraction of a full-time salary.

When should a startup hire a CFO?

When money decisions start costing you sleep: raising, pricing, hiring. Before that, a clear monthly view is often enough.

Can you set up subscriptions?

Yes. Our own course site sells online with plans and written refund rules.

Your next step

Get past sell online this month.

Two ways to keep going. Take the checklist with you, or talk to a person.

Send me the sell online checklistOne email with the checklist and the three fixes that matter most. By sending, you agree to get this email. No spam, unsubscribe any time. Privacy
Talk it throughA short call with an operator. Bring your answers from the check above; we tell you where we would start. Pick a time →A person reads every request.