Idea to company
Step 7 of 8 · Find customers

Give something useful first. Then ask for the call.

Free tools that pull in the right people, then follow-ups that turn them into calls.

Sound familiar?

What founders tell us at this step.

“Cold lists don't answer.”

Generic messages to people who never asked get ignored.

“I don't know who my first buyers are.”

A broad list wastes time. A short, named list wins.

“Leads come in and nobody follows up.”

A lead without a follow-up is a lost lead.

Check yourself · 1 minute

Where are you on find customers?

Five honest answers. You get a score and the first thing to fix. Nothing is sent anywhere.

  1. I can describe my first buyer in one sentence
  2. My site has a free tool or check that is actually useful
  3. Every visitor can leave an email for something they want
  4. Every lead gets a reply within a day
  5. I know which page brings the most calls
0/5

Answer the five questions to see your score.

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Launched and live

We did this step for our own products.

Try them. Each one is a real site with its own name.

Or we do it for you

What you get at this step.

A give-first offer

A free tool or report your buyers actually want.

A named list

Real people, each with one fact about why they fit.

Follow-ups that fit

Messages written for each person, approved by you.

Calls on your calendar

People pick a time; you get the alert.

Questions

What people ask at this step.

How do you get B2B leads?

Give something useful first, like a free check or tool, then follow up with the people who used it.

Is cold email still effective?

It works when it is short, personal and sent to a small named list. We do not promise numbers of meetings.

What does lead generation cost?

It depends on how many people and channels. You get the plan and a price before anything is sent.

Your next step

Get past find customers this month.

Two ways to keep going. Take the checklist with you, or talk to a person.

Send me the find customers checklistOne email with the checklist and the three fixes that matter most. By sending, you agree to get this email. No spam, unsubscribe any time. Privacy
Talk it throughA short call with an operator. Bring your answers from the check above; we tell you where we would start. Pick a time →A person reads every request.